Our Animal glasses take inspiration from the freesports lifestyle of the brand. Animal is a great British success story. Back in 1987, two friends were finding it frustrating that their watches always came off in the sea as they surfed. They came up with a webbing hook and loop strap that solved the problem. They were a hit - the company grew to include water-resistant watches, clothing, wetsuits, footwear and eyewear.
The attention to detail, fresh and slick design and quality manufacturing are found throughout Animal's range, including their range of eyewear. Animal glasses are precision crafted, tooled with intricacy and come in an eclectic mix of colours and styles.
Many people, especially in the UK, have grown up with the brand and are now introducing their children to it. The company sponsors many freesports such as surfing, snowboarding and mountain biking - 2011 saw Animal-sponsored Hannah Harding become the UK Pro Surf Tour Champion. Sponsoring not only helps brand recognition but it keeps the brand real - staff at Animal are on the scene, spotting the latest trends and finding new ways to innovate and design.